Similar words: soft soap, soft-soap, soft spot, soft-spoken, soft science, have a soft spot for, outsell, bestseller. Meaning: n. suggestive or persuasive advertising.
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(1) I think more customers probably prefer a soft sell.
(2) The training brochure deliberately adopts a soft sell approach.
(3) And finally the Soft Sell - it will always be worth your while to invest in a stout umbrella!
(4) There is a relatively soft sell of the company's products or services and the copy is as useful as possible.
(5) Marshmallow salesmen learn the soft sell.
(6) Salesmen found that soft sell works well with young housewives.
(7) The"hard sell"(rational appeal)and the"soft sell"(emotional appeal)are two basic representational means in the advertising discourse.
(8) The soft sell approach gets to consumers in a subliminal way. Sentencedict.com
(9) Despite the cleverly disguised anti-Chinese sentiment in the low-key soft sell propaganda , William exposes his bias when he resorted to the standard rant about the Chinese.
(10) As with most books on hedge funds, this one is a soft sell for hedge fund investing.
(11) After the war in Iraq and with the war in Afghanistan in full swing, a people-to-people soft sell might be just the thing.
(12) "In most cases we had reason to believe that the people already had an interest in philanthropy," Buffett said. "It was a very soft sell but 40 have signed up."
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